Tourism is still one of the world’s fastest growing sectors. Tourism boom has resulted in the emergence and rapid increase in number of guest houses in several destinations Georgia. Many locals try to turn their houses into guest houses. Most new guest houses copy an existing idea and lose authenticity of the building, which might belong to cultural heritage. Mostly it happens in the highlands of Georgia-in Tusheti or Svaneti. For those who have decided to start guest house business, USAID Zrda Activity In Georgia with Georgian Wine Association have published the book Guesthouse Guide, where all details how to open, renew and keep the traditional style is clearly explained. The book brings together the basic customer service concepts, theory, industry examples and plenty of practical activities that are easy to understand for the benefits of the users.
These recommendations can benefit owner-managers in developing and managing their guest house business.